Increased pressure on government spending has raised urgency for bodies receiving public support to demonstrate their impact – the ‘return’ that their projects deliver from public ‘investment.’ The goal is sustaining the project’s outputs in the long term through adoption in policymaking and/or take-up by integration into best practise.
A Blueprint for Effective Programme Communications for Future EU Health Policy Joint Actions (PDF 2MB) is now available.
This is a reference document informed from the perspective of SHARP Joint Action Work Package 2 Communications and Dissemination and the experience of the strengths; weaknesses; opportunities and threats when supporting the joint action.
It does not set out how to do communications, but provides practised communicators with fresh ideas, tools, and inspiration; plus, the pitfalls to watch out for when developing a communications and dissemination strategy that provides targeted information to multiple audiences, in a strategic and effective manner which clearly links the project messaging to current EU strategic priorities.
The experience and lessons learned outlined in the blueprint is a useful source for those responsible for developing:
- Communication and dissemination (C&D) strategy, policies, practice
- Communications and dissemination capability and capacity; a function/team to provide C&D support
- Investment plans for tools/systems to facilitate engagement or adoption of research
- Projects that have multiple partners from different organisations
- Evaluation frameworks for projects/programme
Communication and dissemination of deliverables is a one of the key elements of EU funded projects. The blueprint includes recommendations for the funding organisations to consider when specifying the communications requirements of future proposals.
Practical information you can use – a valuable source from which to build an audience for work in strengthening health security.
The blueprint shares a link to a stakeholders database. This Excel file details over 70+ organisations with descriptions; links to websites; Twitter (now X) handles, and suggested hash tags within the stakeholder segments of Global/regional policy level • Other EU projects / JOINT ACTIONS • National policy and coordination level • Operational level • Researchers: educators & professional bodies.
Communicating for impact: developing dissemination and communication strategy for the post pandemic age
This week, the September 2023 issue of the Serbian Journal of Public Health includes a case study introducing the key principles within the blueprint alongside other peer reviewed content aimed to improve research, policies, practice and education in the broad field of public health, both in Serbia and internationally.
To access and download the article from this open access journal https://serbjph.batut.org.rs/resources/broj807.pdf.
To keep up to date with this publication, follow https://www.linkedin.com/company/serbian-journal-of-public-health
Training resources for preparedness and response
Also available from SHARP partner, Institute of Public Health of Serbia, “Dr Milan Jovanovic Batut” is an online portal that provides valuable training resources developed during the joint action.
Register for an account at SHARP JA Training Platform (batut.org.rs) to access materials on Chemicals threats; Risk Communication; IHR Basic Training; IAR/AAR Workshop; SimEx, etc.
Work package 2 final communication and dissemination report activities and results, 1 October 2020 to August 2023 (D2.5)
This WP2 Communication and Dissemination (C&D) final report focuses on activities and results during 1 October 2020 until 30 September 2023, i.e., after the joint action Interim Periodic Report (D1.1)1. This C&D final report informs the:
- WP1 final report (periodic report template2)
- WP3 indicators for the D3.3 internal evaluation
- Observations submitted for the D3.5 external evaluation.
To view the full report, download at https://sharpja.eu/wp-content/uploads/sites/10/2023/10/THL_WP2-D2.5_Final-communication-and-dissemination-report_PDF-version-2.pdf (PDF 2071KB)